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WANTED Ashaway Counter Display to Complete Set.....
Discussion in 'All Categories' started by Neil Eddleman - Jan 31st, 2016 10:22 pm.
Neil Eddleman
Neil Eddleman
The black and white picture is of the three window / sales counter display pieces that Ashaway would send to retailers (sporting goods stores, hardware stores, etc.) who bought a certain amount and variety of the Ashaway lines for their stores for the 1933 - 1934 season. The Ashaway Extra Strength brand packaged in the Bakelite box (with the Swastika) shown on the far right in the picture of the three displays was also introduced for the first time in the August 1933 - August 1934 Catalog. Of course, the two displays pictured in color from my collection are the same ones pictured in these three displays that were only offered by Ashaway for that very short time period between August 1933 and December 1933.

The colored pieces are in my collection and shows the orange and black Bakelite box that was patented by Julian T Crandall first in 1932 (without the small oars to hold the line in place) and then again in 1933 (when the small oars were added to hold the line in place). This second version of the patented Bakelite box (with the three little oars) was introduced on a two page centerfold spread in the 1934 Ashaway catalog issued in August 1933 for the 1933 - 1934 season. The label used on the new patented Bakelite box also had the Ashaway trade mark Swastika which was last used by Ashaway in December 1933, and which was then subsequently dropped from the labels, promotional materials (including any store displays), letterheads, and catalogs in January 1934 when Ashaway published a supplement to its catalog number 11, in which all of the Swastika trademarks had been removed from all of their products.

I'm looking for the display on the right side of the black and white pic that shows what appears to be a Small Mouth Bass to complete the set. If you have this piece or know of one please drop me a line. Thanks.
Neil Eddleman Neil Eddleman Neil Eddleman
re: WANTED Ashaway Counter Display to Complete Set..... by JimmiXS - Aug 8th, 2016 5:25 pm
8GMnCG http://www.FyLitCl7Pf7kjQdDUOL
re: WANTED Ashaway Counter Display to Complete Set..... by JimmiXS - Aug 7th, 2016 2:29 am
O2ZhEb http://www.FyLitCl7Pf7kjQdDUOL
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